Back in 1990, I spec'd out a Peterbilt truck for the company I was working for. Something I will never forget, was on the diffs, Peterbilt would offer literally DOUBLE the mile warranty if we took delivery with synthetic fluid in the diffs. another story was a earthmover co that I work with did Caterpillar's local dealer network for "SOS", or scheduled oil samples in all their equipment, diffs, planetaries, engines, trans, etc. They found from the SOS comparison that Synthetic fluid (especially engines) would gain 20-30% life in hours. So a $40k engine would go 12500hrs instead of 10000hrs, etc.. I always use synthetic in my entire fleet. I have for 20+ years. Forklifts, flatbeds delivery trucks, personal vehicles, etc.. The only vehicle I do not run any synthetic in is my son's Tesla. I even use synthetic grease when possible.
Just a personal testimony here.